Public listing · Acquire
Sleep-focused wellness brand improving sleep, mood, energy via grounding bedding for sale in Inc., CA · $7,000,000
Inc., CA·Online / Digital
- Asking price
- $7,000,000
- Cash flow
- $1,800,000EBITDA
- Revenue
- $23,200,000
- Multiple
- 3.89x
- CoC preview
- 52.5%
- DSCR preview
- 2.58x
Soft estimate · 30% down · 7.5% · 10yr
Same assumptions · not a Desk underwrite
Overview
This lean DTC sleep and wellness brand sells a science‑backed grounding bedsheet as its hero product, supported by a grounding mat and pillowcase. Operating via Shopify and Amazon with 90%+ U.S. revenue, it has generated $23.2M TTM net sales at 72% gross margin and $1.8M EBITDA. The business serves a price‑insensitive, older female demographic via Meta (demand creation) and Google/YouTube (demand capture). Bootstrapp…
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